A: Our goal for this 2022 season is to propose new experiences to our Orange end-customers in Belgium and Luxembourg that will show how 5G can have a positive impact on their daily life.
To reach this goal, we were looking for start-ups able to propose inventive solutions using virtual reality, augmented reality, or acting in the metaverse. More than the technology, we also targeted areas of gaming, sportech, digital health, or digital shops to be closer to our customers.
As you can see, our expectations were pretty high. Adding to that, we only accelerate start-ups based in Belgium and Luxembourg with a limited number of employees and a market-fit product.
For the previous seasons, we searched online. However, considering the specificities of this year’s theme, our candidates’ profile prerequisites, and the lack of time, we were open to a solution that would speed up the process, allowing us to focus on other tasks.
For this reason, we were curious to discover the added value of the startup scouting service offered by Novable. In the beginning, we were unsure of the solution. But we decided to give it a go and were finally positively surprised.